How will this strategy work if the target is irrational people?

August 2022

Scott Rank's History Unplugged is one of my favorite fact-based podcasts that demonstrates how history can act as a salve for our wounds if only we…

July 2022

America’s Dueling Enlightenments

June 2022

Welcome back to Fighting Unreason with Reason. In this issue, I discuss how examining direct marketing tactics could help alleviate our nation’s gun…
For most of my professional life, I led companies and brands in direct marketing—the art and science of communicating the benefits of products directly…
Greetings! I have big news! The 2022 International Book Awards were announced last weekend, and I am honored to say that my book, American Schism, was…
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May 2022

Welcome back to Fighting Unreason with Reason. In this issue, I explore the political hypocrisy of overturning Roe v. Wade, as well as sharing some…
The recent leaked draft of a Supreme Court decision that would overturn Roe v. Wade and effectively restrict abortion access to roughly half of the…
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April 2022

Welcome back to Fighting Unreason with Reason. This month, I take a look at the larger implications of both the Russia/Ukraine conflict and France’s…
Like most of the world, I’ve spent a good deal of the last few months actively watching Russian troops lay siege to Ukraine with a horrible dread. Even…

March 2022

Welcome back to Fighting Unreason with Reason. This issue, I discuss that in order to revitalize our democracy, we need to stop thinking in terms of…
Back in 2017, a group of nearly 1,000 protesters crowded into the American Legion Post 34 fairgrounds in Lawrenceburg, Kentucky to confront Senate…
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